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Wednesday
Aug262015

BLAST FROM THE PAST: RATING THE SUMMER REBOOTS.

What is a ‘reboot’? Some might argue that several of the films included in the list of seven below are ‘sequels’, such as Jurassic World, which references characters and settings from JP’s 1 through 3. But the ‘Jurassic Park’ brand (tellingly, not used in the reboot’s titling) was dated and damaged, as were The Terminator, Vacation and Fantastic Four franchises. True sequels, such as Magic Mike XXL, Pitch Perfect 2 and Mission Impossible-Rogue Nation, rode on the back of relatively recent, blockbuster instalments. A ‘reboot’ must regenerate interest in a moribund property; for a ‘sequel’, the hard work is already done.

So, as the US summer winds down, it is time to analyse which of the bigscreen rebrandings American moviegoers embraced and which failed the reboot test. (All figures in US$s as of 8/27; source – Box Office Mojo).

JURASSIC WORLD (June 12)
A dark cloud hung over a reboot’s theatrical prospects after Joe Johnston’s 2001 three-quel (despite its global gross of $370million). But the Jurassic Park brand has always been a cash-cow for Universal; home video, merchandising and a 2013 3D re-issue of Spielberg’s original kept that famous logo and all the associated thrills alive across a generation. Colin Trevorrow’s 2015 version garnered mixed reviews (Ed – One 2015’s worst films) but was the box office behemoth the filmmakers (and studio moneymen) anticipated.
Rebooted? Oh, yeah! Debuted at #1 in 69 international territories, earning box office records for the biggest opening weekend of all time domestically, internationally and globally; it only took a record 13 days to reach $1billion worldwide. The first sequel is slated for June 22, 2018.
Domestic - $639.6million; B.O. position - #1. 

MAD MAX FURY ROAD (May 15)
Delayed, then delayed again; reported friction between stars Tom Hardy and Charlize Theron; industry speculation that director George Miller’s remote shoot yielded hours of plotless visuals. Then, the trailer dropped, and the Internet went wild. Warner Bros spin doctors have already started the Oscar nomination buzz, citing Mad Max Fury Road as a type of transcendent enigma – the operatic R-rated action epic so vast in scale and ambition, the Academy dare not ignore it.
Rebooted? Certainly. But Fury Road was the culmination of a career-spanning vision; it seems unlikely Miller will turn around a quickie sequel. Plus Warners will be more circumspect about budgeting next time around; despite the buzz, opened at 3702 theatres for an ok $45.5million. The week before release, the suits would have projected a late summer total closer to $200million. The $220million global revenue is what will keep Max mad.
Domestic - $152million; Summer 2015 B.O. position #9

TERMINATOR GENISYS (July 1)
‘What-just-happened?’ plotting, disregard for franchise canon and that ridiculous title were just some of the major miscalculations star Arnold Schwarzenegger and director Alan Taylor made in trying to breathe life and energy into the Terminator tradition. All that was lean and thrilling about James Cameron’s first instalment is all but gone in a clunky time-travel storyline that ground the film to a halt far too often. The stink spread quickly amongst Arnie’s US fanbase, who stayed away in droves…
Rebooted? …while international fans backed the Austrian Oak’s return to the Cyborg character to the tune of $263.6million (or 75% of its gross, and still counting). Whether the ageing action star will be back for a Genisys 2 may come down to foreign dollar involvement.
Domestic - $89.1million; Summer 2015 B.O. position #14


VACATION (July 29)
New Line Studios wanted us to believe that the four previous adventures of The Griswold clan were ‘beloved’ enough to warrant a reboot, and a vulgar, witless one at that. Star Ed Helms hasn’t found much love outside of The Hangover pics; here, he embodies a grown version of Anthony Michael Hall’s wise-cracking ginger Rusty from the 1983 original. Series veterans Chevy Chase and Beverly D’Angelo are shoe-horned in. The Amy Schumer vehicle Trainwreck and Seth MacFarlane’s Ted 2 had left the R-rated comedy crowd fatigued by the time Vacation premiered.
Rebooted? These comedies are relatively cheap, so a new raft of decreasingly worthwhile sequels may eventuate.
Domestic - $52.4million; Summer 2015 B.O. position #18 

FANTASTIC FOUR (August 7)
From director Josh Trank’s Twitter tirade (“A year ago I had a fantastic version of this”) to star Miles Teller’s Esquire interview backlash to the mainstream media’s bloodlust box office coverage, Fox’s Fantastic Four became the cause celebre of summer movie scandals. An expensive and troubled production makes for good copy. Yet, despite the public flaying from all quarters, it crept into the summer box-office Top 20 and clawed its way to $50million, plus $80million from overseas. (Ed. – We liked it).
Rebooted? Clearly, no. That said, should Fox turn over the negative to Trank and let him cut together the version he envisioned, perhaps give it limited engagements ahead of a home video push, it might be reassessed in a more favourable light. Frankly, what have they got to lose?
Domestic - $50.1million; Summer 2015 B.O. position #20 

POLTERGEIST (May 22)
Despite being heavily web-tracked throughout its development, Gil Kenan’s reboot of Tobe Hooper’s 1982 suburban haunting classic was met with a resounding ‘meh’ by patrons when it landed early in the summer. The original impacted a generation of teen moviegoers, capturing the social and cultural zeitgeist; the reboot, toned down to appease a PG13 mandate, was wan and uninvolving. (Read the SCREEN-SPACE Review)
Rebooted? Unlikely. Couldn’t crack $100million globally, suggesting only the ‘we’ll watch anything’ first-weekenders and melancholy 40-somethings were tapped. No chance the drawcard in the cast, Sam Rockwell (pictured, above), will reprise a role he seemed bored with the first time around.
Domestic - $47.4million; Summer 2015 B.O. position #22

HITMAN AGENT 47 (August 21; trailer, below)
Aleksandr Bach’s rebooting of Xavier Gens very minor 2007 vid-game adaptation landed with a thud, the core demographic of young males prefering a second helping of surprise smash Straight Outta Compton. The third DOA franchise hopeful for 20th Century Fox this summer (behind Fantastic Four and Poltergeist); the Murdoch stable couldn’t crack the US Top 10, their biggest hit being the Melissa McCarthy vehicle, Spy ($110million; #11). Canned by critics, HA47 may spawn straight-to-vid sequels but the brands theatrical pulse has flatlined.
Rebooted? No.
Domestic - $9.1million; Summer 2015 B.O. position #39